Be Authentic

We are above all else, authentic. Authenticity and trust is a huge part of our product development process. We rigorously challenge the status quo and genuinely strive to lead the way in the RTD beverage space.

Create Fearlessly

Our founders built Nexus not by looking at what the competition is doing and copying them, but by understanding the needs of customers and creating a brand and products that strive to outpace the expectations. We are a blend of artistry, science and business process that creates an incredible product.

Stay Humble

Product rises and falls with our customers. We stay humble and practice humility when it come to our successes and wins. Our employees, vendors and customers help us create some of the highest quality energy products in the RTD category.

Never Stop Learning

We are always learning and striving to better the company and ourselves. We believe in taking the time to learn things on our own to better ourselves personally and improve our performance. We know that learning is essential to growing and that our personal growth and performance have a direct impact on the company’s growth and performance

Always Be Innovating

Innovation is at the core of who we are. Founded by scientists, process-driven by business leaders, we strive to create products that push the boundaries of expectations and genuinely add value to people’s lives. We are intent on creating high quality products with a touch of aesthetic artistry.

Be Disciplined

We are a group of creators, scientists, athletes, developers, and strategist. From the big picture all the way down to the finite details we work to remain process disciplined. We are strong enough to hold ourselves accountable and we can be relied on to consistently to rise above expectations.

A Road Less Traveled

We designed Nexus to be different than anything on the market and to set the bar for what a Functional Energy drink can be.  The goal wasn’t to create something incrementally better than what’s in the market.  We feel, by raising the bar exponentially higher, the world becomes a healthier place.  It is so true that you are what you eat (or drink in this case) and there is a direct correlation between what you put in your body and how your body functions.  This is the true definition of Nexus – the connection between two things.  It is the relationship between the fuel you feed your body and becoming the best version of yourself starting at the cellular level.

This is an exciting time and the innovation will continue so please join us on this journey and mission as we grow together.